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Homecoming Hero: Justin Moore Surprised Hometown High School with New Bobcat Mower

As part of Bobcat Company’s Work Worth Doing campaign, multi-PLATINUM hitmaker and Bobcat ambassador Justin Moore surprised Poyen High School in his hometown of Poyen, Arkansas, with a new Bobcat zero-turn mower during homecoming celebrations. The donation was made to support maintenance of the school’s sports fields and grounds, helping the facilities reflect the pride, effort and community spirit behind Poyen’s students, athletes, coaches and staff.

Bobcat and Justin Moore Celebrated Work Worth Doing

Communities thrive because of the people who dedicate their time and effort behind the scenes. From maintaining athletic fields and school grounds to supporting extracurricular activities and community events, these everyday contributions often go unnoticed despite playing an essential role in creating positive experiences for students and residents. Bobcat Company's Work Worth Doing campaign was created to recognize these individuals while providing equipment that helps make their jobs easier and more efficient.


Partnering with country music artist and Bobcat ambassador Justin Moore added a personal connection to the initiative. Returning to his hometown of Poyen, Arkansas, Moore helped celebrate the community that shaped him by surprising Poyen High School with equipment that will benefit students for years to come. The donation reflected the shared values of hard work, community pride and giving back to the places that have had a lasting impact.


Reliable grounds maintenance equipment is an important part of keeping school campuses safe, welcoming and ready for daily activities. Well-maintained athletic fields and outdoor spaces support everything from physical education classes and sporting events to community gatherings and school celebrations. By providing professional-grade mowing equipment, Bobcat helped reduce maintenance demands while allowing school staff to spend more time focusing on students and campus improvements.


The Work Worth Doing campaign continues to highlight how practical support can create lasting benefits for communities across the country. Whether assisting schools, nonprofit organizations, veterans or first responders, Bobcat remains committed to recognizing those whose dedication often happens behind the scenes. Through partnerships like this one, the company continues demonstrating that the right equipment can help hardworking people make an even greater impact where they live and serve.

Bobcat and Justin Moore Celebrated Work Worth Doing

The donation was part of Bobcat’s Work Worth Doing initiative, a campaign created to recognize everyday people who make a meaningful difference in their communities. At Poyen High School, that recognition focused on the school staff and local leaders who often serve in multiple roles, from educators and coaches to groundskeepers and community supporters. By gifting a new zero-turn mower, Bobcat and Moore helped provide a practical tool for the people who keep the school’s fields ready for students and athletes.

A Hometown Gift Supported Poyen High School’s Fields and Grounds

For Justin Moore, the donation was personal. Poyen High School is his hometown school, and the gift recognized the community effort it takes to maintain athletic fields and school grounds in a small town. Moore described the work as helping the home team, noting that in Poyen, people often wear more than one hat to support local students.

The new Bobcat zero-turn mower will help the school:

  • Maintain sports fields more efficiently

  • Support safer, cleaner grounds for students and athletes

  • Reduce the time and effort required for routine mowing

  • Keep facilities looking ready for games, practices and school events

Bobcat and Justin Moore Honored Community Pride at Poyen High School

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